Starting a home business in the time of recession? Is this the smart thing to do, seeing that so many businesses going under and filing bankruptcies at an alarming rate? If your answer to these questions are yes, then listen up!
During the time of recessions and we have had our share, well over ten that I can remember since the great depression, long before my time!
Since the age of the Internet and the merge of the technology of software, we have experienced a whole new concept of doing business. Never before has there been a time, that the average person can have the opportunity to start a home based business or take their existing business and expand it to a worldwide market through the technology of the Internet.
Long before the age of the Internet ever come along, there were entrepreneurs embarking on the revolution of network marketing.
One of the pioneers of the this new revolutionary ways of doing business was J.R. Watkins founded the J.R. Watkins Medical Company in 1868. J.R. Watkins was one of the first companies that had associates marketing directly to the consumers.
In the year of 1931, the vice president of sales for the Fuller Brush company, Frank Stanly Beveridge and Catherine L. O’Brien founded Stanly Home Products.
Not being detoured by the economic hardship of the great depression and the enormous amount of unemployment that the average American was experiencing, they hatched a plan that would let the people have the opportunity to start their very own business, all with a minimal start up cost.
Stanly Home Products was for the everyday household, cleaners, mops, brushes. To increase their sales volume, the Stanly dealers started to give demonstration to social clubs and different organizations, rather than one on one sales. Finally came the “party plan”, the home owner would invite several of their friends and family and hence the “party plan” was born.
Many of the great leaders received their training as dealers of Stanly Home Products going on to head up their own company, Mary Kay Ash, founder of Mary Kay Cosmetics; Brownie Wise of Tupperware; Mary Crowley of founder of Home Interiors, all spurred on by the Fuller Brush Company.
Looking back at the great depression and the entrepreneurial spirit that arose out of need, one can only have hope, when hard times came over the majority of Americans, a new way of life emerged from desperate times.
Today we find many are experiencing tough times, perhaps not as severe as the great depression but, nevertheless, when you have no job, can’t pay the mortgage payment, not able to feed the family and no hope of employment in the near future, this is a great depression for these individuals!
There’s no better time than now to start a home base business. There’s a worldwide market waiting to be tapped. Twelve to fifteen thousand new business are started every day on the Internet and this number is rising on a daily bases, all because of the economic recession that engulfs the world today.
People can change their situation in life and rise above the economic depression they find themselves in, just look back at the great depression, when the entrepreneurial spirit was born out of need.